Committed to the Earth

Made from Recycled Plastics

Minimized Carbon Footprint

Produced Responsibly and with Dignity


The world of electronics and mobile telephony is vast and constantly evolving. However, it is also a sector notoriously known for its environmental impact. The good news is that through eco-design and the circular economy, we have the power to transform this industry from the inside out, starting from the product design stage.

It has been claimed that up to 80% of a product's environmental impacts can be avoided at its design stage. But what does this mean and how does it translate into practice? In this blog, we'll dive into this principle, and how our sustainable cell phone accessories brand is putting this approach to work to reduce our carbon footprint and e-waste.

The Power of Ecodesign

Ecodesign is a methodology that focuses on minimizing the environmental impact of a product from its design stage. This means that we consider all aspects of the product's life cycle, from the extraction of raw materials, through production, use and finally, its end of life.

This comprehensive vision is what allows us to drastically reduce environmental impacts. For example, by using recycled plastics in the manufacture of our chargers, headphones and other mobile phone accessories, we not only reduce the demand on virgin natural resources, but we also reduce the amount of plastic waste that ends up in landfills.

Circular Economy: Towards a Sustainable Model

The circular economy concept is equally important in our sustainability strategy. Instead of following a linear model of "extract, produce, use and dispose", we adopt a circular approach that seeks to maximize the value of materials and resources throughout the product's life cycle.

This translates into practice through initiatives such as collection and recycling of end-of-life products, the repairability of our accessories, and the ability to upgrade components instead of disposing of the entire product.

The Impact of Our Approach

By implementing these ecodesign and circular economy principles, we can confirm that yes, 80% of environmental impacts can be avoided at the design stage. And not only that, but we are building a business model that is profitable, sustainable and that adds value to both consumers and the planet.

We're proud to be at the forefront of the sustainable revolution in the cell phone accessories industry, but we know we can't do it alone. We need everyone's participation: companies, governments and consumers to change our practices and guide them towards sustainability.

The next time you need a new charging cable, headset, or other accessory for your phone, think about the impact your choice can have. Choose products designed with sustainability in mind, and together, we can make a difference.

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